Jam Study
2 episodes tagged "Jam Study".
The Truth About Regret Nobody Tells You!
🎯 How to Make Choices Without Losing Your Damn Mind (aka: Decision-Making for the Chronically Overthinking, Neurodivergent, or Just Plain Tired) Let’s talk solutions. Real ones. Not “manifest your best life” fluff. 🛑 Step 1: Limit Your Options Sheena Iyengar (yeah, the jam study lady) proved that fewer options = more peace. You don’t need 147 choices. You need 3. Just pick 3 restaurants, 3 jobs, 3 shirts, whatever — and choose from there. 📊 Science backs it up: A 2019 study in the Journal of Consumer Research found that cutting options by 50% boosts decision speed and satisfaction. Less thinking, more doing. 🧠 For my ADHD people: this is essential. Too many choices = brain scramble. You’ll either make a reckless decision or avoid it altogether. So limit the damn list. And to my fellow OCD warriors? Set a damn timer. You don’t need a 3-week investigation to pick a taco spot. 🔥 Bottom line: Freedom isn’t more options. It’s fewer, better ones.
Why Too Many Choices Make You Buy Less!
🔥 Too Many Choices = No Choices: The Psychology of Why You’re Stuck 🔥 There was a famous 2000 study by Sheena Iyengar (yeah, we’re all guessing that pronunciation) and Mark Lepper, published in the Journal of Personality and Social Psychology. It’s known as the Jam Study — and no, not the kind that goes on toast. 🍓 Here’s what they found: 👉 People given 24 types of jam to sample were way LESS likely to buy anything than people who were only offered 6 options. Translation? More choices = less action. Period. This is one of the most cited studies in consumer psychology for a reason. Your brain wasn’t built for a world with 50+ streaming platforms, 12 dating apps, and 97 different oat milks. You think you’re free, but you’re actually paralyzed. Your brain’s just cycling through a buffet of existential dread. And yeah, decision fatigue is real. A legit cognitive phenomenon. You burn out on decisions like your phone battery dies after 32 open apps. 🧠 Too many options don’t empower you — they exhaust you. You’re not choosing between apples and oranges anymore — you’re picking between 47 flavors of stress and regret. And let’s be honest, you’ll probably just pick cereal for dinner again anyway.